Blog

October 11, 2016 — To impress guests to your trade show booths in the coming months, you’ll likely have to capitalize on the latest technology. And so your technical team must give due consideration to the potential challenges they might face in making an impression on trade show guests to their booths. Within this latest post, we’ll take a look a three common technology issues that can occur with trade show booths. Lighting Problems Lighting

October 6, 2016 — There’s no doubt that a major trade show or exhibition appearance is one of the most expensive forms of marketing you can engage in, aside from a major TV ad buy. When it comes to ROI from your trade show display, it’s all about the leads and the sales conversions they inspire. The more leads you can gather, the more likely it is you’ll see a profit on your trade show

October 4, 2016 – The fall season is now beginning and exhibitors across the country are now planning their events for the coming months. With the changing of the weather comes unique considerations for those entering promotional events and so within this latest post we’ll present our five tips for success with trade show displays this fall. Organize Your Calendar It’s a busy time of year with multiple events taking place across all industries and

September 27, 2016 – Branding is a critical element of the trade show booth design process. Without effective branding, companies cannot communicate effectively with their clients across the trade show floor. To help prevent the mistakes others have made in this process, in this blog post we’ll highlight common mistakes companies make when branding their displays. Not Considering Current Products In trying to make an instant impression on their trade show audiences, companies often choose