Blog

June 18, 2013 Consolidating expenditure is the objective of all companies, from the small local start-up to the large international enterprise. However, while maintaining cost consolidation objectives, companies must still remain wholly committed to their promotional campaigns. With that in mind, in this blog we’ll focus on two tips to save money while integrating top level banner stands into trade show architecture. 1)      Select Durable Hardware There are multiple banner stands available on the market.

June 12, 2013 Display stands are an effective form of visual promotion for companies attending trade shows across the US and Canada. But only by understanding specific design elements can business owners truly gain a return on their architecture investment. With that in mind, in this blog post we’ll focus on two design tips designed to capture the attention of a group of professionals at industry events. 1)      Creating an Open Space Enables Audience Comfort

June 11, 2013 At an outdoor event this summer, companies may only have two seconds to capture the attention of passing audience members. Within these two seconds, they must make an impression and one of the leading ways of making a quick impression is through the use of enticing imagery. The optimal design of outdoor flags and other architecture is one of the key factors behind successful trade show appearances. Within this blog, we’ll offer

June 10, 2013 A business leader can complete all the necessary preparation and still experience difficulties due to unforeseen circumstances when attending trade show events. This is especially true of outdoor events, in which factors such as the weather and lighting in tents can be a considerable factor. With that in mind, in this post, we’ll focus on two key precautions that company leaders can take to give their organization the best chance of a

June 6, 2013 With all preparations completed and all reps trained and ready for the big day, companies may feel confident going into their summer trade show events. There are, however, several factors that some may not have considered that can affect attendance at outdoor tents this summer trade show season. And so with that in mind, we’ll discuss two of the leading factors that affect trade show attendance. 1) Weather For some areas of

June 5, 2013 Businesses are now spending thousands of dollars per year marketing their products to audiences across the country. But unless business leaders plan their trade show events carefully, they will not see a strong return on their investment. Within this blog post, we’ll look at two keys to achieving strong attendance at trade show booths. 1)      Promote  Event Weeks in Advance Companies are now connected to their potential customers across broad spectrum of