November 27, 2014 Our methods of communication are changing rapidly. In the business world, it’s important that leaders maximize the advantages of the newest communication systems to maintain a closer and more understanding connection with their brand audiences. As part of this process, the adoption of social media is a critical element. Companies about to launch their trade show events might consider integrating social media within their campaigns to help maximize brand exposure online. Here,

November 25, 2014 Today’s trade show audiences are technology savvy. They want to see the latest technology showcased within trade show displays when they visit events across the country. This means growing firms must utilize the latest cutting-edge equipment to create compelling trade show displays. Fortunately, there are a number of options from which companies can select. Here are two ways to integrate technology into trade show displays.