Two Factors to Consider When Setting up a Trade Show Booth
December 27, 2012 Achieving a positive return on an investment in trade show architecture involves understanding how best to utilize the product during the event. The planning and setting up stages of the trade show event can often be the deciding factor in that event’s success. So, with that in mind, we’ll focus on two factors that all companies must consider when setting up a trade show booth. 1) Selecting Staffers The staff at trade