Top Two Mistakes Made by Businesses in Utilizing Trade Show Displays
January 31, 2013 Leaders of up-and-coming organizations understand that they must capitalize on their promotional campaign spending in order to drive core interest within their product. But along the way, less experienced professionals make mistakes that can sometimes have expensive and lasting consequences for their brand’s appeal. With that in mind, this blog will focus on the top two mistakes companies make with their trade show displays. 1) Poor Pre Event Planning The leading reason