Pre-Show Marketing Tips to Drive Trade Show Booth Traffic

Getting noticed at a trade show starts well before the event opens. A strong pre-show marketing strategy helps increase booth traffic, drive engagement, and set the stage for a successful event. Here are 7 key tips to get you started. 1. Know Your Audience & Set Goals Identify your ideal attendee and define what success looks like… leads, demos, or brand exposure. This ensures your marketing speaks directly to the right people. 2. […]
Accessories That Make Your Trade Show Booth Pop

When it comes to trade shows, first impressions are everything. With hundreds of competing booths on the floor, your display needs to immediately capture attention and draw people in. At Best Displays & Graphics, we understand that the right trade show booth accessories can make all the difference. In this article, we’ll explore the essential accessories that elevate your trade show presence, helping you stand out, engage visitors, and drive results. Top Accessories to […]
Benefits of Modular Trade Show Booths

When it comes to trade shows, your booth is your brand’s first impression. That’s why businesses are increasingly choosing modular trade show booths, a flexible, cost-effective, and professional solution that delivers powerful results. At Best Displays & Graphics, we’ve helped hundreds of brands stand out with custom modular display systems that are designed for versatility and built to impress. Whether you’re exhibiting at a small local show or a large-scale convention, modular trade show booths […]
Pop-Up Displays vs. Custom Booths

When preparing for a trade show, one of the most important decisions you’ll make is choosing the right type of display. Two popular options are pop-up displays and custom booths, each offering unique benefits depending on your event goals and budget. In this article, we’ll break down the key differences and help you decide which is best for your business. What Are Pop-Up Displays? Pop-up displays are lightweight, portable booths that are easy to […]
Fabric vs. Laminate Trade Show Booths

When you’re investing in a trade show display, you’re doing more than purchasing a booth, you’re crafting an experience for your audience. While both materials have their place, we’ve seen firsthand how fabric booths offer a more dynamic, cost-effective, and impactful solution for many exhibitors. Here’s why. 1. Weight & Portability: Fabric Makes Life Easier One of the biggest advantages of fabric booths is their lightweight design. Compared to laminate panels, which are rigid […]