A Guide to Setting Your New Year’s Trade Show Booth Resolutions

It’s about that time of the year when we reflect on our 2018 actions, while looking forward to the year ahead. What could have been done better and what can we improve for next year? These are the key questions we’re reviewing as we present a guide to setting your new year’s trade show booth design resolutions.

 

• Measure and analyze

Take the time to measure your trade show performance across 2018. Which trade show steps worked? And which didn’t? Are there any lessons that can be derived from these results? Take an in-depth look at the data gathered from your trade show events and use this knowledge to create the perfect trade show booth design for the year ahead.

• Identify new goals

Tis the season to set your goals for the year and to express these goals to your team. Identify changes in brand messaging and business goals and take the time to communicate new objectives and strategies with your staff. Remember to clarify these goals with service providers to ensure the best strategies are utilized to help you to meet your business objectives. 

• Set a clear budget

With your goals in mind for 2019, take the time to identify a realistic marketing budget to match. How much are you going to invest in new displays? And how would you like these resources allocated? For example; are you going to heavily invest in a new trade show booth design, or repurpose those old frames and focus on new graphics?

• Begin execution of your goals

There’s no time like the present to get started in achieving your business goals for the future. Discuss your goals with a specialist at Best Displays & Graphics to ensure the branding work has a strong foundation for success. We can handle the trade show modifications and build new graphics that support your branding and marketing objectives for 2019 and beyond.

Begin the next step in your marketing campaigns today by contacting our experienced team at Best Displays & Graphics. Our seasoned professionals are standing-by with guidance.